Hey, so that giant construction zone at the corner of N. Mills and Virginia Drive – the one that we kinda thought might never house anything good because it's been "coming soon" for so damn long – is finally about to bear fruit. Tomorrow morning, a new Fresh Market grocery store opens its doors, and though we usually don't get all excited about supermarket grand openings (unless they are Trader Joe's), ummm ... OMG, real competition for Publix! Supermarket wars!
The store opens at 9 a.m. tomorrow (Wednesday, July 31, same day as our awesome Best of Orlando party), and if you get their early tomorrow you may be rewarded with a free pound of coffee to the first 1,000 customers through the door. The first 3,000 will receive free reusable shopping bags.
We haven't really looked into the Fresh Market business model in depth (yet), but the spiffy packet of PR materials they sent tells us they're committed to supporting local growers and fisherman. We'll have to check back with them after they're open for a while to see how they've followed up on that local commitment here in Orlando. Other corporate do-gooderisms they tout: partnership with the Juvenile Diabetes Research Foundation, regular donations to local food banks and a quarterly budget for charitable donations.
We welcome readers to submit letters regarding articles and content in Orlando Weekly. Letters should be a minimum of 150 words, refer to content that has appeared on Orlando Weekly, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.
Email us at email@example.com.
Orlando Weekly works for you, and your support is essential.
Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of Central Florida.
Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.
Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep Orlando’s true free press free.