But March 23 is that weird ceramic implement's day to shine, because today is National Chip and Dip Day, huzzah! I dunno, though, the choice of date seems completely arbitrary to me. It feels like some group of PR wizards are just trying to avoid the post-Super Bowl slump in sales of salty snax and creamy goops.
I say the real National Chip and Dip Day is April 13, when Mad Men returns for Season 7.
It's widely anticipated that MMS7 takes place in the 1970s, a few years past the 1968 ending of last season, though the show's cast and creators won't confirm. The 70s, of course, were the decade when the massive majority of the one-income nuclear family started to fade, the decade of divorce and latchkey kids. Even if Mad Men picks up right in 1969, the world of the show is now firmly entrenched in the convenience-food era that packaged chips and dip are symbolic of — Peggy, Betty, Megan and even Joan are living a life that's way less Ladies Home Journal gracious canapés and aspic, and way more Peg Bracken's I Hate to Cook Book (the classic text on shortcut meals constructed out of cans, envelopes and boxes).
So go ahead, swipe a pita chip through some hummus, or a Tostito through some guac, or a Ruffle through some Heluva Good today, but I propose we all meet back here Sunday, April 13, at 10pm/9 Central for a real party. I'll mix up the sour cream and Lipton's Onion Soup if you bring a canister of Charles Chips. Good ol' Campbell will bring the chip-n-dip.
"Miss, I'd like to order some chips and dip. Preferably in a chip-and-dip."
We welcome readers to submit letters regarding articles and content in Orlando Weekly. Letters should be a minimum of 150 words, refer to content that has appeared on Orlando Weekly, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.
Email us at firstname.lastname@example.org.
Orlando Weekly works for you, and your support is essential.
Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of Central Florida.
Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.
Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep Orlando’s true free press free.