A Middle Eastern artist-activist called Saint Hoax has created a bit of a comment section controversy over the weekend by releasing an internet ad campaign aimed at minors who are victims of sex abuse in their own home.
The ads feature Disney princesses locking lips in an a very uncomfortable manner with their fathers, along with the tagline, “46 percent of minors who are raped are victims of family members. It's never too late to report your attack.”
All three princesses have the kind of dead eyes that kids (or anyone of any age) should ever have.
It's an alarming but familiar statistic (7% of girls in grades 5-8 and 12% in grades 9-12, 3% of boys grades 5-8 and 5% in grades 9-12 said they had been sexually abused).
That should be the controversy, not annoyance at the use of Ariel, Aurora and Jasmine from from Disney fans or calls of misandry from the MRA inclined.
This follows on the heels of another alarming ad campaign aimed at domestic abuse and the World Cup:
Even if these ads are powerful though, can anything like this actually make a difference or does it just add noise into the echo chamber?
If Disney themselves got into the conversation instead of staying quiet to avoid another PR gaffe that might make more difference than anything else could ever hope to.
(Not holding my breath, of course.)
Here are the princess ads (and you can see one more at the Princest Diaries website):
[h/t: the wrap]