The Orlando Fringe gets a fancy-schmancy new brand for their 25th anniversary



It's a new dawn for Orlando's biggest arts festival! In celebration of their 25th anniversary, The Orlando International Fringe Theatre Festival has lovingly decided to spare us the editorial responsibility of typing that insanely long name and shortened its name to "The Orlando Fringe" — we dig it. 

On top of this, Jeff Matz and the all-stars over at Lure Design have crafted a charming new logo suite to usher in the transition. This includes a new logo for Kids Fringe, Visual Fringe, and and the all-new Fringe Teens. The logo itself is raw and hand-crafted, much like the shows in the festival. Matz says they were "aiming for something clean, playful, and a just a little rough around the edges." 

What do you think of the new logo? Sound off in the comments below!


We welcome readers to submit letters regarding articles and content in Orlando Weekly. Letters should be a minimum of 150 words, refer to content that has appeared on Orlando Weekly, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at

Support Local Journalism.
Join the Orlando Weekly Press Club

Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state. Our readers helped us continue this coverage in 2020, and we are so grateful for the support.

Help us keep this coverage going in 2021. Whether it's a one-time acknowledgement of this article or an ongoing membership pledge, your support goes to local-based reporting from our small but mighty team.

Join the Orlando Weekly Press Club for as little as $5 a month.