Disney gets slammed for controversial 'brown skin' Moana Halloween costume

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PHOTO VIA DISNEY
  • Photo via Disney
This weekend the online Disney store released a Halloween costume of its newest character Maui, a Polynesian demigod featured in the upcoming film Moana.

Different to other Disney costumes, which usually come with just an outfit and some accessories, Maui features actual "brown skin" (well, a fabric replica).



Most expectedly, Disney deleted the Maui costume from the online store, but the Washington Post managed to get the details on the costume description before it went to oblivion:
Your little one will set off on adventures in this Maui Costume featuring the demigod’s signature tattoos, rope necklace and island-style skirt. Plus, padded arms and legs for mighty stature!
There was immediate backlash to the costume. Multiple people on Twitter made the comment "our brown skin is not a costume" while others accused Disney of "cultural appropriation."

Moana, set for a Nov. 23 release, was already the subject of debate for its depiction of Pacific Islanders, and now it seems another Costume-gate controversy has just added fuel to that flame.


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