Good news for Florida's more than 162,000 medical cannabis patients – Trulieve, the state's largest provider, has inked a deal to start carrying fancy weed-infused edible products, the company announced Wednesday.
Trulieve will be working with the Colorado-based company Binske, which markets a high-end type of medicine, from French-inspired pâte de fruit candies to fruit leather, honey and olive oil, with a farm-to-table type of aesthetic. According to a news release from Trulieve, the licensing deal grants the company the exclusive right to sell Binske edibles in the Sunshine State, even though Trulieve customers will have to wait for regulatory approvals from the state before they can purchase the edibles."When we look for partnerships, our focus is on bringing products to patients that provide relief in a safe, reliable manner. Binske shares Trulieve's dedication to the patients first, focusing on creating products that are high quality, consistent and effective," says Trulieve CEO Kim Rivers in the release. "Their products will be an excellent fit for patients in Florida."
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